Project Description

It Starts Today

An animated video designed to inspire micro-donations to every democratic candidate to the Missouri State Legislature.

What We Did

Collective Agency worked with the client to distill their message of campaign funding for all Democrats into a one minute script.  We then created a charming, all original animated video designed to both educate and entertain. After the video was completed the Collective Agency team built and implemented a comprehensive social distribution strategy to ensure the video had maximum impact.

The Client

It Starts Today, Missouri is aiming  to turn Missoiuri blue by funding every Democratic nominee for state legislature starting at $2.48/month.