What We Did

Collective Agency designed a new logo for Citizen Action’s workshop, Reversing Runaway Inequality, based on Les Leopold’s 2015 book. After the logo design was complete, CA conceived of and animated three  videos designed to entertain, while  illustrating complicated economic concepts described in Leopold’s book, including Financialization, Racial Capitalism and the Better Business Climate Campaign.

The Client

Citizen Action of New York is a grassroots membership organization taking on big issues that are at the center of transforming society – issues like:

• quality education and after-school programs for all our kids
• guaranteed quality, affordable health care
• public financing of election campaigns
• dismantling racism and promoting racial justice
• a more progressive tax system